French cinema chain Gaumont has a very slick and clever advertising campaign running at the moment. The "story" that unfolds over the course of the ad is self-explanatory, but it is the masterful combining of the on screen imagery with the carefully chosen snippets from well known films that makes it work so well.https://youtu.be/5qo1sPGjX34 Gaumont's 2018 advertising … [Read more...] about French Cinema Chain Uses Clever Editing in Advertising
It's the end of an era. Pariscope is to cease publication after more than half a century. According to reports in French media today's edition will be its last.If you were a visitor or inhabitant of Paris "Pariscope" and "L'Officiel des Spectacles" were the "go to" publications to get information about event listings in the French capital.For now, at least, "L'Officiel … [Read more...] about End of an Era – Pariscope Ceases Publication
I don't often get invited to official openings and launch events. So getting invited to the opening of the new cinema in Carlow was nice. Combine that with the screening of Jurassic World and it was impossible to pass it up.So last night a few of us headed over to the Omniplex in Carlow, which is in the centre of the town.They gave us VIP tickets, which made us all feel … [Read more...] about Omniplex Carlow Official Opening
I've got a few Zohan tshirts to give away over on Film ReviewsAll you have to do is answer a simple question!(Tshirts courtesy of WayToBlue, who do the studio's pr) … [Read more...] about Tshirt Giveaway on FilmReviews.ie
Hotshots is silly, but it's a wonderfully enjoyable film all the same. … [Read more...] about Hotshots – Tacky Parody At Its Best!