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Michele Neylon :: Pensieri

Michele Neylon :: Pensieri

Technology, Marketing, Domains, Thoughts

Dell Marketing – Inventing Domain Names!

May 29, 2008 by Michele Neylon 3 Comments

Dell Logo

Image via Wikipedia

I always applaud inventive and innovative marketing techniques. I think they're great.

But when the marketing department of a multinational starts inventing domain names you have to wonder what they're at!

Chris from Sensorpro spotted a Dell advert publicising dell.co.ie I suspect someone got Ireland and the UK confused, as we don't have a co.ie extension!

In fact, if you try to get either you will see:

% Error - Two letter domain are not permitted by IEDR Registration Policies.
% Please read: http://www.iedr.ie/NamingPolicy.php#validity

And here's the banner image (click to enlarge) :
dell-inventive.gif


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Filed Under: Domains & DNS, marketing Tagged With: Business and Economy, Computers and Internet, dell, Domain name, iedr, ireland, irish, marketing, publicity, UK

Michele is founder and CEO of Irish hosting provider and domain name registrar Blacknight. Read More…

Reader Interactions

Comments

  1. Francesco says

    May 29, 2008 at 3:18 pm

    Mmm… maybe now Eurodns will register it and start a new “Irish Registry” of their own 😀

  2. Mark says

    May 29, 2008 at 3:45 pm

    dell.co.ie/hiddendatacentre
    Clearly they want to keep their hidden data centre hidden a bit longer.

  3. Michele Neylon says

    May 30, 2008 at 9:51 am

    @Francesco
    If two letter IE domains were possible they wouldn’t be the only ones looking for one 🙂

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