The famous scene from Jerry Maguire with Tom Cruise and Cuba Gooding Jr always brings a smile to my face. I’m not as focussed on making money as Cuba Gooding Jr’s character in Jerry Maguire, but I don’t work for free or do things that benefit others unilaterally. I’ve been blogging and running websites for […]
Tag Archives | marketing
When I first started attending conferences I used to pickup a lot of marketing “tat” from the various vendors exhibiting. Over time you realise that you really don’t need to have most of this junk in your life. I really don’t need 20 backpacks, 15 water bottles, 500 pens or 100 notebooks. So these days […]
While I can appreciate that understanding the subtleties of intellectual property law is challenging, getting the basics right isn’t that hard. If I produce “work” it is mine. I hold the copyright to it unless I publish it under some form of license that allows sharing – that could be a CC license or a […]
Every single day I get stupid, badly worded emails from people asking me to swap links with them. They’re usually badly worded and totally irrelevant to the site they’re targetting (I’ve got more than a few .. ) However other companies do things that are probably marginally more expensive than sending an untargeted email but […]
This just in – seems like it’s a bonanza week for shiny objects! Related Posts:Show Me the Money!!A Very Practical Marketing GizmoCopyright Cluelessness At Its WorstDotNGO T-ShirtMusical Gorilla?
A simple “thanks” can go a long way to making an online interaction that little bit smoother. I’ve started posting the odd review of various venues on TripAdvisor and one of the things that’s really fascinated and impressed me is their emails. Every time you post a review you get a nice little “thank you” […]
Very clever. Related Posts:Show Me the Money!!A Very Practical Marketing GizmoCopyright Cluelessness At Its WorstClever Marketing Doesn’t Have To Cost A BombSaying Thanks Is Good!
This year mark’s the 100th anniversary of the sinking of the Titanic. A lot of people died when it sank A lot of them were Irish. A lot of them were poor. A lot of them were en route from Ireland to the “New World” to start over. So any “celebration” or other ceremony surrounding […]
Chrysler’s ad from the 2012 Super Bowl stars Clint Eastwood and is pretty amazing: Related Posts:Apple Christmas AdProvocative AdvertisingHonest AdvertisingAdwords FailUnlimited Hosting Is For Fairies
Bert – Year of the Dragon cloud hosting, a photo by blacknight on Flickr. James and I toss ideas back and forth about images and designs to use with blog posts, promotions, newsletters etc., Today’s little invention is one of my favourites this year (ok the year is young, but hey !) There’s probably a […]