Michele Neylon :: Pensieri

Technology, Marketing, Domains, Thoughts

Marketing Reading List

by 2 Comments

Some books worth reading if you want to learn about marketing methods:
The Guerilla Marketing HandbookThe Guerilla Marketing Handbook
Crossing the Chasm: Marketing and Selling Technology Products to Mainstream CustomersCrossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers
Unleashing the IdeavirusUnleashing the Ideavirus

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