Marketing ninja, a photo by blacknight on Flickr. Today at webfest was all about marketing... Marketing On A Shoestring View more presentations from Blacknight Internet Solutions Ltd. … [Read more...] about Marketing On A ShoeString
Business
Market Forces At Work – Coffee In CDG
Airports are always expensive places for coffee and other refreshments, though some are more expensive than others. This morning I'm en route to Tivat, via Paris, so I'm having coffee in terminal 2B of Paris CDG. There is only one cafe, so they have a monopoly on all passengers who are "airside". This monopoly is reflected in the prices: small bottle of water - between … [Read more...] about Market Forces At Work – Coffee In CDG
Provocative Advertising
Hunky Dorys are a brand of potato crisp. I guess there isn't much that you can say about potato crisps. You either like them or you don't. You might like one brand over another, but I don't normally associate crisps with scantily clad women. That was until last year when Hunky Dorys ran an advertising campaign featuring scantily clad female rugby "players". This year … [Read more...] about Provocative Advertising
Crowdbooster Quick Review
I've had an account with Crowdbooster for the last couple of weeks, but wanted to give it a bit of time before even attempting to give it any kind of review. What is it? Crowdbooster helps you achieve an effective presence on Twitter and Facebook. We show you analytics that aren't based on abstract scores but numbers that are connected to your business and your social media … [Read more...] about Crowdbooster Quick Review
Pricing Stupidity
This is more of a rant than anything else.. While the US dollar and the Euro might be close in value from time to time they aren't the same currency. 1 US dollar is worth less than 1 Euro. However there are software vendors out there that think it's "acceptable" to charge the same to both their European customers as they do their US based ones - simply changing the currency … [Read more...] about Pricing Stupidity