Image via WikipediaI always applaud inventive and innovative marketing techniques. I think they're great.But when the marketing department of a multinational starts inventing domain names you have to wonder what they're at!Chris from Sensorpro spotted a Dell advert publicising dell.co.ie I suspect someone got Ireland and the UK confused, as we don't have a co.ie extension!In … [Read more...] about Dell Marketing – Inventing Domain Names!
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Hittail Premium Service Launched
Hittail have launched their premium service. While it may be a bit expensive for a hobby site the pricing is very reasonable if you intend using it for an ecommerce site.Why?For one very simple feature - the option to transfer keywords that hittail has "found" into your Adwords account.The only thing that is a little annoying is that there are limits on the number of keywords … [Read more...] about Hittail Premium Service Launched
How Not To Get A Favourable Mention On A Blog
Anyone who randomly sends forwards me .doc press releases without even making an effort to personalise the email stands zero chance of getting a favourable mention from me ever.It's not terribly hard to use some mailing software to send out press releases.Why do people presume that everyone uses Word?How hard would it be to actually address an email to me personally? Is that … [Read more...] about How Not To Get A Favourable Mention On A Blog
Irish Media Contact Directory Updated
I meant to mention this before the weekend, but didn't get a chance.The Irish Media Contacts Directory 2008 edition has just been released.The directory is split into four main sections:PrintBroadcastMedia ServicesPoliticsIt also includes an "experts" section which is useful if you are looking for an informed comment on something.It would be really nice if they gave … [Read more...] about Irish Media Contact Directory Updated
Attention to Detail – Despair Rock
I got my order from Despair.com earlier this morning.The tshirts come individually bagged, so it would be very easy to give one away as a gift.The invoice, however, is a work of art.There's a fantastic overprint in a really ugly font declaring that it was "inspected by valued employee #90125"The number for customer service is brilliant - 866-Woe-Is-Me Very cool! … [Read more...] about Attention to Detail – Despair Rock