If you want to sell to me you need to market to me effectively.
Sending me and most of my staff an email without a subject line but with a 3 megabyte attachment is not the way to do this.
So shredit.ie / dmg-services.com welcome to my killfile
Michele Neylon :: Pensieri
Technology, Marketing, Domains, Thoughts
Well, in fairness, you’d hardly be buying from them, anyway 🙂
I’ve always wondered about the practicality of a ‘name and shame’ site for blog spammers; some of the sites spammed are semi-well-known.
Rob
I could have bought their services.. Now I definitely won’t
Re “name and shame” – it depends .. If the volume of Irish spam were to increase I’d probably do it
M
Michelle
Well done. I was remarking to a colleague just last week that this was on the decline thanks to better self-regulation on the web -thinking about how networking sites like LinkedIN do this very effectively- but I spoke too soon! But name & shame does work so good for you.
Whenever I see this -eg Last week a well known Hotel sent me a massive word doc as an attachment- I always write to them outlining the benefits of the opted-in subscriber model of customer newsletters, whichever way it’s delivered whether by fax, sms, rss or email. Disclaimer: we are in the business of providing a newsletter service so there is self-interest on my part.
So I have written to the MD at http://www.dmg-services.com with exactly that proposal and how he can grow his subscriber base in an organic and professional way. The more times people directly give the feedback that these actions actually backfire and result in business loss, not gain, they will move to a better way of communicating with customers. Indeed they can increase revenues with a newsletter but only when done professionally and in a compliant manner.
I sam saying this in the context where you know where the unsolicited commerical approach is coming from and who they are. The anonymous stuff is best left never opened and left to rot in your kilfile.
Chris
Chris
If you make a sale to them I’ll want my 10% 🙂
Deal!