The recent billboard from Paddy Power upset some people. Whether the advertising authority were justified in their banning of the advert or not is no longer important. Their advertising agency(beware of the site's overuse of Flash etc) and Paddy Power themselves couldn't have asked for this much media attention. According to an article in today's Sunday Business Post the online … [Read more...] about There’s no such thing as bad PR – Paddy Power
Luc Besson Site Officiel – Revamped
For the last couple of years Luc Besson's official site has been stagnant. The content was informative, but it gave the impression of having been abandoned to the web. That's all changed with a new and improved version which uses some of the better multimedia technologies to immerse the viewer in the Luc Besson experience. On the plus side there is plenty of new content, … [Read more...] about Luc Besson Site Officiel – Revamped
Feeding My Obsession
I've mentioned my obsession with DVDs in the past. It's one of those things I have to live with :) Today I popped over to Amazon.fr to pick up a DVD by related to one of my favourite directors, Luc Besson. Besson's cinema is fantastic in my opinion, but I am aware that purists consider it to be overly commercial. I don't care. In either case I was amazed at how cheap The … [Read more...] about Feeding My Obsession
Adsense on Fora – Maximising revenue
I'm not convinced that ads on forums work. If you are a regular user of a bulletin board or forum you tend to focus on the content and not the adverts. However if the ads are truly eyecatching then you maybe attracted to them. Forums by their nature produce thousands if not millions of pages with plenty of text to provide context. If you can get relevant ads displaying on the … [Read more...] about Adsense on Fora – Maximising revenue
What’s the story with AJAX?
I first browsed the web in '94 Back then browsers were very different. The web was a much smaller place. Google didn't exist. Eleven years later the web is an important part of people's lives. You bank online, buy your books online, read the news online and maybe even find love online. The technologies behind it all have moved on. Content has become more complex and our … [Read more...] about What’s the story with AJAX?