Michele Neylon :: Pensieri

Technology, Marketing, Domains, Thoughts

When is accreditation meaningless?

by 4 Comments

One of the things that annoys me with marketing is the abuse of language. In some instances, however, I can understand why they have done it.If you take a word that is normally associated with a particular type of situation and conditions and juxtapose it "correctly", you can achieve a very subtle goal - value where there is none.The usage of the word "accreditation" is a good … [Read more...] about When is accreditation meaningless?

Hellotxt and Jaiku Invites Available

by 57 Comments

I've got a few invites to Hellotxt and Jaiku available if anyone wants them.Hellotxt is a nice little idea.Their description sums it up:HelloTxt is an aggregate of microblogging services through which the user can insert their messages on all main microblogging services in a simply and simultaneous way.Of course the downside to it is that it makes it all that much easier to … [Read more...] about Hellotxt and Jaiku Invites Available

Attention to Detail – Despair Rock

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I got my order from Despair.com earlier this morning.The tshirts come individually bagged, so it would be very easy to give one away as a gift.The invoice, however, is a work of art.There's a fantastic overprint in a really ugly font declaring that it was "inspected by valued employee #90125"The number for customer service is brilliant - 866-Woe-Is-Me Very cool! … [Read more...] about Attention to Detail – Despair Rock

Sky Expands HD Offering

by 6 Comments

Sky are expanding the number of HD (high definition) channels on offer and will be adding Sky Movies Premiere and FX to the lineup.It's still not a good reason to make the move as you end up seriously out of pocket:Sky HD box is yours. It costs EUR299, but if it breaks you have to pay for fixing it / replacing itInstall fee of EUR45 regardless of whether you're an existing Sky … [Read more...] about Sky Expands HD Offering